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What are the different tiers of AI consultancy?

Quick Answer

AI consultancy typically operates across three tiers. Strategic advisory provides AI strategy, roadmaps, and business case development, costing £5,000 to £25,000. Solution design and proof of concept delivers architecture design and working prototypes, costing £15,000 to £75,000. Full implementation builds, integrates, and deploys production AI systems, costing £50,000 to £500,000+. Choose the tier that matches your current stage of AI maturity.

Summary

Key takeaways

  • Strategic advisory suits organisations exploring AI opportunities
  • Solution design and PoC validates specific ideas before major investment
  • Full implementation delivers production-ready AI systems
  • Most organisations progress through tiers as their AI maturity grows

Comparing Consultancy Tiers

Strategic advisory engagements focus on the 'what' and 'why' of AI. They include AI readiness assessments, opportunity identification, strategy development, roadmap creation, and business case support. These engagements typically involve senior consultants working with leadership teams over 2 to 6 weeks. Solution design and proof of concept engagements focus on the 'how'. They include technical architecture design, prototype development, data feasibility assessment, and validation of specific AI approaches against your real data. These engagements involve a mix of senior architects and hands-on engineers over 4 to 12 weeks. Full implementation engagements deliver production systems. They include data engineering, model development, system integration, testing, deployment, training, and ongoing support setup. These involve multi-disciplinary teams over 3 to 12 months.

Choosing the Right Tier

Your starting tier depends on your AI maturity and clarity about what you need. If you are unsure whether AI is right for your organisation or which opportunities to pursue, start with strategic advisory. If you have identified a specific opportunity but need to validate it technically and commercially, engage at the solution design and PoC tier. If you have a validated use case and need to build a production system, engage at the full implementation tier. Many consultancies offer pathways that progress through tiers, with each phase informing and de-risking the next. This phased approach is generally more effective and lower risk than jumping directly to full implementation without the strategic and validation work.

FAQ

Frequently asked questions

Yes, if you have already completed the equivalent work internally. If you have a clear strategy and validated use case, you can engage directly for implementation. However, consultancies may recommend a brief validation phase to ensure alignment.

No. Some specialise in strategy, others in implementation. A few provide the full spectrum. Ensure the consultancy you choose has genuine depth at the tier you need, not just marketing that covers all levels.

Advisory tier: strategy document, roadmap, and business case. PoC tier: working prototype, technical assessment, and implementation plan. Implementation tier: production system, documentation, training materials, and support handover.

Yes. Most consultancies have flexibility on pricing, particularly for larger engagements, longer commitments, or work during quieter periods. Negotiate on scope and deliverables rather than just day rate. Fixed-price engagements with clear deliverables often provide better value predictability.

Ensure your contract specifies the seniority of team members. Senior consultants should lead strategy and architecture. Mid-level engineers handle implementation. Be wary of firms that sell with senior partners but staff with junior consultants. Request named team members in your proposal.

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